When it comes to shopping, everyone does it for their own reasons, and those reasons can be for necessary items such as groceries and supplies that need to be replenished around the house, or for just out of enjoyment for things such as clothes, electronics, and all of the newest and gadgets or fads that are currently out there on the market. Obviously what’s really great about being online is never knowing when you are going to have a sale, you don’t have to wait around in an empty shop for a customer and its pretty exciting when you first get started, to wake up to one or more Paypal notifications from overnight sales.
Ask yourself why you can travel the world and marvel at beautiful pyrotechnic displays created by Spanish, French, Maltese, Italian, British, Australian, Chinese, Japanese, Irish, Canadian et al pyrotechnic companies in most countries in the world, and not U.S. based companies — then look at the home U.S. market.
The online retail sector is the main driver of growth in European and North American retailing, achieving in Europe growth rates of 18.4% (in 2014), 18.6% (2015) and expected rates in 2016 of 16.7% and in 2017, 15.7%. In comparison the annual growth rates for all types of retailing range between 1.5% and 3.5% pa.
Fanatics operates online stores for dozens and dozens of organizations and teams (see their list of partners here ). This company (Kynetic + Fanatics) buys product from all sorts of licensed sports products companies (licensees), warehouses the product, and then ships the product – they do not ask the licensees to drop ship.
When it comes to access and support, most online retailers provide return-specific links on the home page that make the returns policy easy to find, but a best-practice recommendation from the study is to place links in the shopping cart, shipping or customer service sections as well.